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People don’t give their vacation destinations that much thought. Unfortunately, that’s how you end up with summer vacation disasters that my consumer advocacy site has to help untangle. But that’s OK — it’s what we do. But it also explains Read More

One theory neuroscientists have is that when we are young we have more novel experiences. These novel experiences create more vivid memories. As we age, we have less “new” or “first time” experiences. There are no unique memories to stand Read More